ATH Property Alliance

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Privacy & Cookies Policy

1. Introduction

ATH Property Alliance is committed to protecting and respecting your privacy.

 

This Privacy & Cookies Policy explains how we collect, use, store, and protect your personal data when you visit our website or interact with us. It also explains how we use cookies and similar technologies.

 

This policy is provided in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Who We Are

ATH Property Alliance is the data controller responsible for your personal data.

 

ATH Property Alliance is the trading name of ATH Property Alliance Ltd, registered in England and Wales.

3. The Data We Collect

We may collect and process the following categories of personal data:

Information you provide directly

  • Name
  • Email address
  • Telephone number
  • Any information submitted via contact forms or email

Technical data

  • IP address
  • Browser type and version
  • Time zone setting and location
  • Pages visited and interaction data

Usage Data

  • Information about how you use our website and services

We do not intentionally collect special categories of personal data unless explicitly provided and necessary.

4. How We Use Your Data

We use your personal data for the following purposes:

  • To respond to enquiries and communications
  • To provide information about our services
  • To operate, maintain, and improve our website
  • To ensure website security and prevent misuse
  • To comply with legal and regulatory obligations

We will only use your data where we have a lawful basis to do so.

5. Lawful Basis for Processing

Under UK GDPR, we rely on the following lawful bases:

  • Legitimate Interests – to operate and improve our business and website
  • Consent – where you have provided clear consent (e.g. cookie preferences)
  • Legal Obligation – where processing is necessary to comply with the law

6. Data Sharing

We do not sell or rent your personal data.

 

We may share your data with:

  • Service providers who support our website and operations
  • Professional advisers (e.g. legal or regulatory)
  • Authorities where required by law

All third parties are required to respect the security of your data and process it lawfully.

7. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including for legal, accounting, or reporting requirements.

 

When data is no longer required, it will be securely deleted or anonymised.

8. Data Security

We implement appropriate technical and organisational measures to protect your personal data from:

  • Unauthorised access
  • Loss or misuse
  • Alteration or disclosure

However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

9. Your Rights

Under data protection law, you have the right to:

  • Request access to your personal data
  • Request correction of inaccurate data
  • Request erasure of your data (where applicable)
  • Object to processing based on legitimate interests
  • Request restriction of processing
  • Request data portability
  • Withdraw consent at any time (where applicable)

To exercise any of these rights, please contact us using the details above.

 

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO).

10. Cookies Policy

10.1 What Are Cookies

Cookies are small text files stored on your device when you visit a website. They help websites function efficiently and provide information to site owners.

10.2 How We Use Cookies

We use cookies to:

  • Ensure the website operates correctly
  • Improve user experience
  • Analyse website performance and usage
  • Maintain website security

10.2 Types of Cookies We Use

Strictly Necessary Cookies

Essential for the operation of the website.

Performance and Analytics Cookies

Help us understand how users interact with the site to improve performance.

Functionality Cookies

Enable the website to remember your preferences.

10.4 Third-Party Cookies

We may use third-party services (such as analytics providers) which place cookies on your device.

These providers may process your data in accordance with their own privacy policies. We do not control these cookies.

10.5 Managing Cookies

You can manage or disable cookies through your browser settings.

Please note that disabling cookies may impact website functionality.

10.6 Cookie Consent

Where required, we will request your consent before placing non-essential cookies on your device.

11. International Transfers

We do not routinely transfer your personal data outside the UK.

 

Where such transfers occur, we will ensure appropriate safeguards are in place in accordance with data protection law.

12. Changes to This Policy

We may update this Privacy & Cookies Policy from time to time.

 

Any changes will be published on this page, and where appropriate, notified to you.

13. Contact Us

If you have any questions about this Privacy & Cookies Policy or how your data is handled, please contact:

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